What is a cookie?
Cookies are a small text file created by a website that is stored on the user’s computer either temporarily for that session (session cookie) only or permanently on your computer or mobile device until they expire or are deleted (persistent cookie). Cookies provide a way for our website to uniquely identify your browser or device. Cookies cannot directly identify an individual.
Cookies detect if your computer or device has visited before, identify how the site is being used, remember your preferences, generally improve your browsing experience and maintain the state of a browser session.
Our Privacy Policy explains how we collect and use information from and about you.
There are generally four categories of cookies: “Strictly Necessary,” “Functionality,” “Performance,” and “Marketing.”
What types of cookies are there?
- Strictly necessary cookies — These cookies are essential for you to browse the website and use its features. Cookies that allow web shops to hold your items in your cart while you are shopping online are an example of strictly necessary cookies. These cookies are typically first-party session cookies.
- Functionality cookies — These cookies allow a website to remember choices you have made in the past. The information these cookies collect may be anonymous, and they are not used to track your browsing activity on other sites or services.
- Performance cookies — These cookies collect information about how you use a website, like which pages you visited and which links you clicked on. None of this information can be used to identify you. It is all aggregated and, therefore, anonymized. Their sole purpose is to improve website functions. This includes cookies from third-party analytics services.
- Marketing cookies — These cookies track your online activity to help advertisers deliver more relevant advertising or to limit how many times you see an ad. These cookies can share that information with other organizations or advertisers. These are persistent cookies and almost always of third-party provenance.
First and third party cookies
- First-party cookies — Cookies that are put on your device directly by the website you are visiting.
- Third-party cookies — Cookies that are placed on your device, not by the website you are visiting, but by a third party like an advertiser or an analytic system.
What types of cookies do we use?
This website uses both analytical and marketing cookies. The list below explains the cookies we use and their purpose. This list is current as of November, 2019.
| Universal Analytics – Google | _ga, _gcl_au, _ga_ua-account, _gid | These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone, including the number of visitors to the website, where visitors have come to the website from and the pages they visited. More information can be found here: https://policies.google.com/technologies/cookies |
| Pardot / Salesforce | visitor_idnumber, visitor_idnumber-hash | Pardot tracks visitor and prospect activities on your website and landing pages by setting cookies on their browsers. Cookies are set to remember preferences (like form field values) when a visitor returns to your site. Pardot also sets a cookie for logged-in users to maintain the session and remember table filters. Pardot sets first-party cookies for tracking purposes, and sets third-party cookies for redundancy. Using first-party and third-party cookies together is standard in the marketing automation industry. Pardot cookies don’t store personally identifying information, only a unique identifier. Pardot sets first-party cookies on your tracker subdomains and Pardot domains. Pardot uses third-party cookies on https pages and when your account doesn’t have a tracker subdomain set up. For more information on cookies set by Pardot and Salesforce visit: https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm&type=5 |
| WordPress | wp-settings-#, wp-settings-time-# | This cookie targets visitors with access to the wordpress CMS. |
| _fbp: | Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers | |
| Marketing/Advertising | 1P_JAR, ANID, APISID, DSID, HSID, IDE, NID, OGPC, SAPISID, SEARCHSAMESITE, SID, SIDCC, SSID |
Google uses
cookies like NID and SID to help customize ads on Google properties, like
Google Search. For example, we use such cookies to remember your most recent
searches, your previous interactions with an advertiser’s ads or search
results, and your visits to an advertiser’s website. This helps us to show
you customized ads on Google.
We also use
one or more cookies for advertising we serve across the web. One of the main
advertising cookies on non-Google sites is named ‘IDE‘ and is stored in
browsers under the domain doubleclick.net. Another is stored in google.com
and is called ANID. We use other cookies with names such as DSID, FLC, AID,
TAID, and exchange_uid. Other Google properties, like YouTube, may also use
these cookies to show you more relevant ads. We also use cookies named ‘AID,‘ ‘DSID,’ and ‘TAID‘, which are used to link your activity across devices if you’ve previously signed in to your Google Account on another device. We do this to coordinate the ads you see across devices and measure conversion events. These cookies may be set on the domains google.com/ads, google.com/ads/measurement, or googleadservices.com. If you don’t want the ads you see to be coordinated across your devices, you can opt out of Ads Personalization using Ads Settings. For more information visit on Types of cookies used by google visit: https://policies.google.com/technologies/types |
| Universal Analytics – Google _ga, _gcl_au, _ga_ua-account, _gid These cookies are used to collect information about how visitors use our website. We use the information to compile reports and to help us improve the website. The cookies collect information in a way that does not directly identify anyone, including the number of visitors to the website, where visitors have come to the website from and the pages they visited. More information can be found here: https://policies.google.com/technologies/cookies |
| Pardot / Salesforce visitor_idnumber, visitor_idnumber-hash Pardot tracks visitor and prospect activities on your website and landing pages by setting cookies on their browsers. Cookies are set to remember preferences (like form field values) when a visitor returns to your site. Pardot also sets a cookie for logged-in users to maintain the session and remember table filters. Pardot sets first-party cookies for tracking purposes, and sets third-party cookies for redundancy. Using first-party and third-party cookies together is standard in the marketing automation industry. Pardot cookies don’t store personally identifying information, only a unique identifier. Pardot sets first-party cookies on your tracker subdomains and Pardot domains. Pardot uses third-party cookies on https pages and when your account doesn’t have a tracker subdomain set up. For more information on cookies set by Pardot and Salesforce visit: https://help.salesforce.com/articleView?id=pardot_basics_cookies.htm&type=5 |
| WordPress wp-settings-#, wp-settings-time-# This cookie targets visitors with access to the wordpress CMS. |
| Facebook _fbp: Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers |
| Marketing/Advertising 1P_JAR, ANID, APISID, DSID, HSID, IDE, NID, OGPC, SAPISID, SEARCHSAMESITE, SID, SIDCC, SSID Google uses cookies like NID and SID to help customize ads on Google properties, like Google Search. For example, we use such cookies to remember your most recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website. This helps us to show you customized ads on Google. We also use one or more cookies for advertising we serve across the web. One of the main advertising cookies on non-Google sites is named ‘IDE‘ and is stored in browsers under the domain doubleclick.net. Another is stored in google.com and is called ANID. We use other cookies with names such as DSID, FLC, AID, TAID, and exchange_uid. Other Google properties, like YouTube, may also use these cookies to show you more relevant ads. We also use cookies named ‘AID,‘ ‘DSID,’ and ‘TAID‘, which are used to link your activity across devices if you’ve previously signed in to your Google Account on another device. We do this to coordinate the ads you see across devices and measure conversion events. These cookies may be set on the domains google.com/ads, google.com/ads/measurement, or googleadservices.com. If you don’t want the ads you see to be coordinated across your devices, you can opt out of Ads Personalization using Ads Settings. For more information visit on Types of cookies used by google visit: https://policies.google.com/technologies/types |
How to control and delete cookies
When you first access the website, you will receive a message advising you that cookies and similar technologies are in use. By clicking “accept”, closing the message, or continuing to browse the website, you signify that you understand and agree to the use of these technologies, as described in this Cookies Policy.
You do not have to accept cookies and consent can be withdrawn at any time, although you may not be able to use certain features on the website.
If you do wish to block or removed cookies in your browser, your device will not be tracked when you visit our website. However, please note that by declining cookies some website functionalities may not work correctly. You can find out more information cookie settings at third-party information sites, such as www.allaboutcookies.org.
To delete cookies, follow the instructions at https://www.google.com/search?q=how+to+delete+cookies
To opt out of being tracked by Google Analytics across all websites, visit http://tools.google.com/dlpage/gaoptout.